Jose Duarte offers insight into how eCommerce stores can plan for the holidays
The coronavirus pandemic has altered plans around the world in recent months, from events and holidays to marketing calendars and revenue forecasts. During the coronavirus, eCommerce seems to be in a good situation. Shoppers who can’t go to a brick-and-mortar store can turn to online shopping. The factor of economic uncertainty, which can be seen […]
Jose Duarte discusses sales trends that are coming in 2022
Sales professionals know that a fundamental part of the job is to face the new challenges that the market presents with the best preparation. Their ability to find growth opportunities and analyze sales trends before competitors will make a difference. The key to achieving this is to develop a sales strategy that responds to the […]
Jose Duarte explains the five lifecycle stages of an employee
Recruitment is based on finding the right person, the right fit, for each position within an organization. Some companies and HR specialists visualize this in a similar way to the classic conversion funnel or marketing funnel. In this model, the steps that an eventual candidate follows are knowledge, interest, active search, application, evaluation and hiring. […]
Jose Duarte discusses better B2B marketing techniques for small businesses
While examining B2B marketing methods, some businesses initially think about immediate or outbound choices as they attempt to be more enticing and catch the customer’s attention. While this is emphatically an essential piece of any marketing plan, it isn’t the primary option, and there are different streets to research when developing a viable B2B displaying […]
Jose Duarte explains the basic principles of Scrum
Traditional development based on specialized groups, weak or late feedback cycles, predictive “a priori” planning and sequential flow from analysis to testing is not having much success in today’s changing world. This development strategy delays feedback, learning and the potential return on investment due to an absence of software working until the final phases of […]
Jose Duarte discusses the latest trends in artificial intelligence for eCommerce
What seemed like science fiction is already a reality in many sectors. Artificial intelligence (AI) is an unstoppable market and it will be difficult to conceive of the future without its development. In fact, it is already impossible to understand today’s world without smart technologies. They make our lives easier without us not realizing it, […]
eCommerce expert Jose Duarte explains how retailers can win back lost customers
Every business loses customers, regardless of whether it’s a big telecom company, a big bank, a popular retailer, or even a small local business. Sadly, it is one of those universal truths like death and taxes. And just looking at the average termination rates of industries is enough to give any CFO chills: retail has […]
Jose Duarte explains how entrepreneurs can find investors for their startup
Having a great idea sometimes is not enough to get your company off paper or, if it already exists, to get your business off the ground. In many cases, it is necessary to get investors who believe in the potential of your project and secure the necessary funds for the development of your product properly […]
Jose Duarte explains how entrepreneurs can best balance work and personal life
Many people get into the habit of spending hours and hours at work and not having any work-life balance. It may be a good option to get a higher salary or a promotion, but there is an inherent risk that impacts personal life. Jose Duarte, a successful entrepreneur from Costa Rica, explains how entrepreneurs can […]
Jose Duarte discusses the benefits of process automation in an eCommerce store
Managing the tasks that are performed daily in an eCommerce store is laborious. Of all of them, there are many that are repetitive, and, therefore, you have to automate to be more efficient. Jose Duarte, an entrepreneur and successful eCommerce operator from Costa Rica, discusses the importance of automation in an eCommerce environment to achieve […]